Brand Strategy & Development / Website Design & Development / Content Creation & Communication / Creative Design & Print
- Ongoing
- 2024
- Community Development
The Challenge
West Perrine CRA required a comprehensive brand overhaul to better represent its community initiatives and outreach programs. The project needed to include a full rebranding, new website, and development of platforms to support grant programs. Additionally, promotional materials and internal communication assets were essential to creating a cohesive and professional brand image.
The Solution
Blüm Consulting executed a full brand strategy for West Perrine CRA, starting with logo design and extending into the development of a user-friendly website. We also created a grant program platform to facilitate community applications. To further solidify their brand identity, we designed printed materials including a retractable banner, letterhead, promotional brochures, and a PowerPoint presentation deck. Additionally, email campaigns were developed to enhance community outreach and communication.

Deliverables
- Brand Strategy & Development: Comprehensive brand strategy including a new logo and visual identity.
- Website Design & Development: Created a user-friendly website and developed a grant program platform.
- Creative Design & Print: Designed letterhead, retractable banners, promotional brochures, and a PowerPoint presentation deck.
- Content Creation & Communication: Developed email campaigns to engage the community and streamline communication.